Exciting Web3 Chief: First Surge of Real-World Assets in Football
Andrew Kirk joins Sportimex to spearhead its global expansion marketing efforts bringing Web3 Real-World Assets to football and enhances Sportimex’s digital world footprint across football.
We are excited to announce that Andrew Kirk has joined the Sportimex team as our new Chief Marketing Officer (CMO). He brings with him 7 years of experience in the crypto industry and decentralized finance, being part of a marketing team raising its project to around a top 100 market cap ranking. Working over 20 years with independent brands, and coming from a sporting background himself, we believe that Andrew will be a valuable asset to Sportimex.
Elite European Football Clubs in the Sports Industry
We continue to expand our innovation and Andrew will help represent Sportimex to take it global across the top football leagues with elite football club partners using real life performance and player statistics through digital Player Tokens (digital assets), smart contracts, and blockchain networks. We work officially with historic clubs and players for trading Player Tokens as Real-World Assets (RWA), powered by Lumia, in the sports world, fostering collaboration, revenue generation, and real-life football fandom. Our new marketing chief fits seamlessly into our vision.
Non-fungible tokens (NFTs), player cards and the emphasis to earn rewards in the football metaverse have started to see popularity in the crypto industry for investment and money ventures over the last few years. With technology increasing in this area and data transactions becoming decentralized, control lies more and more with the users and investors seeking useful Web3 solutions to their lifestyles.
Andrew’s passion and experience to engage and nurture this thriving new technology with consistent development in relation to Sportimex’s fans and other fans new to the project is an exciting prospect for both the sports world and its users.
Web3 Real-World Assets -> Football Club Growth
Andrew brings with him a wealth of knowledge and expertise in digital marketing strategies, specifically within the Web3 space and digital tokens. His creative approach and innovative ideas align perfectly with our vision for Sportimex’s future growth and outstanding community engagement – leading to a new era of digital revolution through blockchain technology and without third-party asset ownership of players or contract data ownership.
Andrew will guide Sportimex in bringing fun and unique challenges around football, offering unrivaled access for fans and creating new opportunities to benefit supporters while providing increased sustainability to clubs.
Marketing with Official Football Teams & Players: Real-World Asset Tokenization is Coming for Football Fans
As CMO, Andrew will be responsible for leading all aspects of our marketing initiatives, from branding and campaigns to partnerships and community building. He will work closely with our team to develop and execute strategies that will elevate Sportimex’s brand awareness, drive growth in new markets and create an incredible community and club passion which is easily accessible for fans.
Fractional ownership, in-game items and licensed digital collectibles are already popular within Web3 and blockchain. Andrew will also aid in adapting traditional ‘fantasy gaming’ and ‘fantasy leagues’ to be based on real players; from the real stadiums to the virtual stadium of Web3, as part of the continued development of Sportimex’s vision.
“We are delighted to welcome Andrew to our growing team at Sportimex as we approach an important phase of unveiling partnerships with several famous football clubs from across Europe. His drive and creativity has already been a superb addition to the team and we are excited for what the future holds.” – Özcan Aytac | Co-founder and CEO of Sportimex.
We are confident that Andrew’s experience and enthusiasm for the football industry will help take Sportimex to the next level. Please join us in welcoming him to the team in our Telegram drop-in session!
📅 August 14th
⏰ 3pm UTC
Keep an eye out for exciting updates and developments as change the game within the football, sports, and Real-World Assets (RWA) space. Thank you for your continued support of Sportimex as we start to deliver our full potential!
New to Sportimex? Welcome! Grab a training bib and download the Sportimex App ready for the launch of the first official Player Tokens with our partner football clubs.
